Tailored Insights for Every Industry
Every business space tells a story—of how people move, engage, and return. Our privacy-first Wi-Fi analytics uncover these insights in real time, helping you understand true visitor behavior across retail, hospitality, events, airports, showrooms, and more. Whether you’re optimizing layouts, improving staffing, or measuring campaign effectiveness, our technology gives you the clarity to make smarter, data-driven decisions.
Behavioral- Insight
Understanding visitor behavior is key to improving engagement and conversions. A shopping mall noticed that while some corridors had heavy foot traffic, sales and engagement were surprisingly low. By analyzing heatmaps, dwell times, and repeat visit patterns, the mall was able to pinpoint underperforming zones.
The Challenge
A shopping mall wanted to understand why certain corridors had high traffic but low conversion.
The Solution
Heatmaps, dwell time, and repeat visit patterns were analyzed.
The Outcome
Stores were relocated to high-interest areas, promotional displays were redesigned, and footfall conversion improved by 18%.
Use Cases
Tailored Insights for Every Space
Retail Stores
Challenges:
Retailers often rely on sales data — but that only tells half the story.
Our Solution:
Track total store visits, conversion rates, and repeat customer behavior to know what’s really driving performance.
Benefits:
- Measure true conversion rate (walk-ins vs. buyers)
- Compare store traffic across locations
- Optimize staffing and promotions
- Identify high-traffic hours
Restaurants
Challenges:
Restaurants need to know not just who dines — but how many people walk by or wait before entering.
Our Solution:
Understand footfall patterns, average dwell time, and repeat visits to improve service and marketing.
Benefits:
- Track peak dining hours
- Measure repeat customers vs. new visitors
- Optimize wait times and seating layout
- Evaluate promotional impact
Showrooms
Challenges:
High-value stores depend on meaningful foot traffic data, not assumptions.
Our Solution:
Get a precise count of visitors, dwell time in specific areas, and return visits.
Benefits:
- Track interest across product zones
- Evaluate showroom campaigns
- Correlate visits with sales performance
- Improve staff allocation
Airport Stores
Challenges:
Footfall fluctuates by flight timings and terminals — difficult to measure accurately.
Our Solution:
Track visitors by time slots, flight schedules, and terminal flow using passive detection.
Benefits:
- Identify high-potential flight windows
- Track cross-terminal behavior
- Optimize staffing and promotions
- Improve placement and visibility
Exhibition Stalls
Challenges:
Traditional visitor counts don’t show engagement or revisit rates.
Our Solution:
Use passive Wi-Fi tracking to measure stall reach, dwell time, and visitor return patterns — even across multiple days.
Benefits:
- Measure unique visitors and revisits
- Compare performance with other stalls
- Evaluate marketing ROI
- Understand crowd flow and peak times
Hotels & Hospitality
Challenges:
Guest movement across lobbies, lounges, and amenity areas is often unstructured, making it difficult to optimize operations and guest experience
Our Solution:
Track footfall in common areas, dwell time in amenities, and repeat visitor patterns — without compromising privacy.
Benefits:
- Identify peak lobby & amenity usage
- Improve guest experience through better staffing
- Measure effectiveness of on-property promotions
- Optimize layout for smooth movement
Corporate Offices
Challenges:
Managing workplace occupancy and space utilization is difficult without real usage insights.
Our Solution:
Monitor real-time occupancy, meeting-room usage, and employee movement patterns (fully anonymized).
Benefits:
- Optimize workspaces and meeting rooms
- Identify peak in-office days
- Improve facility planning
- Reduce operational costs
Malls & Large Format Retail
Challenges:
Understanding how visitors navigate large spaces is essential for tenant allocation and marketing.
Our Solution:
Track zone-wise movement, dwell time, and brand attraction patterns across the mall.
Benefits:
- Identify high-traffic vs. low-traffic zones
- Support tenant pricing & leasing decisions
- Measure impact of mall-wide events
- Improve overall footfall flow
Key Benefits You Unlock with Footfall Intelligence
Make smarter decisions instantly
Get real-time clarity on how people move, where they spend time, and what catches their attention — without guesswork.
Improve space performance effortlessly
Identify underused zones, high-traffic hotspots, and areas that need layout adjustments to boost engagement.
Reduce operational inefficiencies
Use data—rather than assumptions—to plan staffing, peak-hour support, and daily operations.
Boost marketing effectiveness
See which campaigns actually drive traffic and which promotions generate true customer interest.
Understand repeat behavior
Know how often people return and which experiences keep them coming back.
Increase revenue with targeted actions
Optimize promotions, product placements, and service offerings based on real visitor behavior.
Enhance customer satisfaction
Shorten waits, streamline flows, and make interactions smoother by anticipating crowd patterns.
Future-proof your business strategy
Leverage actionable insights to continuously adapt to visitor trends and stay ahead of market changes.
Smart Flow Management
Optimize how people move naturally within your space. By analyzing visitor entry, exit, and movement patterns, businesses can prevent congestion, improve comfort, and ensure that key areas get the attention they deserve. Smart Flow Management helps you understand visitor behavior in real time and make data-driven decisions to enhance both operational efficiency and customer experience
Why It Matters
Implementing Smart Flow Management allows businesses to create a seamless experience for every visitor. It helps prevent overcrowding and bottlenecks, ensuring smooth movement throughout the space. Staff and resources can be allocated efficiently, improving operational effectiveness. Underutilized areas can be identified and transformed into high-impact zones. By understanding visitor behavior, layouts and signage can be optimized to guide people naturally. Ultimately, it increases visitor satisfaction, engagement, and can have a direct positive impact on revenue.
Key Benefits
- Reduce overcrowding and bottlenecks during peak hours
- Improve visitor comfort and navigation throughout the space
- Ensure smooth access to high-value or high-interest zones
- Optimize layouts and signage based on actual movement patterns
- Allocate staff and resources efficiently where they are needed most
- Identify underutilized areas and transform them into productive spaces
- Anticipate visitor surges to proactively manage flow and service
Measures Tracked
